Let’s talk about Persuasion and problems, causes and solutions

Persuading listeners to accept your solution to a problem can be as simple as showing them that it reduces or eliminates their fears. This is the power of the problem-cause-solution (PCS) persuasion process.

Here are the three steps for constructing a PCS argument:

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Curious and Analytical — by Nature. Father, Writer, Inventor, Speaker, Educator, YouTuber, Technologist, Entrepreneur, Executive — by Choice. rodneydenno.com

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Rodney Denno

Rodney Denno

Curious and Analytical — by Nature. Father, Writer, Inventor, Speaker, Educator, YouTuber, Technologist, Entrepreneur, Executive — by Choice. rodneydenno.com

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